Privacy Policy and Cookies

Privacy Policy

1 Introduction and general terms

At Skateshoeguru, we are committed to protecting and respecting your privacy and maintaining the confidence and trust of our customers.

This Privacy Notice explains how and why your personal information is collected, why it is collected and how it is kept secure.

2 How can you contact?

There are various ways you can contact us.

For general queries do not hesitate to get in touch with us via email though the  ‘Contact’ page.

If you have specific questions regarding your personal information or how we use it, please contact  via email at

3 What types of personal information do we collect?

We collect personal information when you interact with us . Most of the time this information is provided to us by you – like when you comment for the first time or get in touch with us via the contact form or the subscribe button. Sometimes third parties or publicly available sources provide us information about you.

Information you provide to us

At Contacting or while you subscribe:

Your personal details, such as your name and your email address;

Information about your online browsing behavior on Skateshoeguru website and other Skateshoeguru content online;

Information about any devices you have used to access our Services (such as model, operating system, IP address, browser type, mobile device identifier);


Other sources of personal data

We may use third party data about you, for example, your Twitter or Facebook acount, to get to know you better and to provide more effective personalization.

Data received from our business partners and from other organizations for analytical purposes.


Information about third parties

If you give us personal information about someone else (for example via a Refer a Friend scheme) then you should not do so without their permission. Where information is provided by you about someone else, or someone else discloses information about you, it may be added to any personal information that is already held by us and it will be used in the ways described in this Privacy Notice.


4 Why do we collect your Personal Data and on what basis?

Skateshoeguru is open about why collection of data can take place. First and foremost, collecting your information is essential for providing you the services and products you want. In addition, your data is used to personalize and improve your experience using our services, and to contact you from time to time with important information. In some cases. Under data protection laws, we also need to identify a specified lawful basis upon which we are processing your personal information. We rely on different bases for different processing activities.


To personalize your experience

to offer a more relevant, tailored service; for instance, we could use your playing history to provide personalized recommendations and products;

If you are signed-in or subscribed to our marketing offers, you will receive a personalized service. If you don’t want to receive these services you can unsubscribe from marketing offers, or disable personalization by sending an email to

To improve our services and products

to provide you with the most user-friendly online navigation experience;

for analysis and research purposes so that we may improve the services offered by Skateshoeguru;

evaluating the effectiveness of marketing and for market research;

customer modelling, statistical and trend analysis, with the aim of developing and improving our site;

To contact and interact with you

Contact you about our services, for example by email or  social media;

Manage promotions, competitions and giveaways you choose to enter;

Invite you to take part in and manage customer surveys, questionnaires and other market research activities carried out by Skateshoeguru  (We carry out market research to improve our services, however, if we contact you about this, you do not have to take part in the activities. If you tell us that you do not want us to contact you for market research, we will respect this choice, and this will not affect your ability to use our services);

Respond to your queries and complaints.


 Under your consent

Marketing and market research

We will send you relevant offers and news about our(or Third party) products and services in a number of ways including by email or social media targeted advertising, but only if you have previously agreed to receive these marketing communications. When you read and/if you accept our Privacy and Cookie Policy  with us,  you are counted as positive to receiving marketing communications, and you can change your marketing choices by emailing to us  at any time.

We may use information which we hold about you to show you relevant advertising on third party sites (e.g. Facebook, Google, Instagram, Snapchat and Twitter). If you don’t want to be shown targeted advertising messages from us, some third-party sites allow you to request not to see messages from specific advertisers on that site in future. If you want to stop all personalized services from us, including targeted advertising messages on third party sites you can contact us by email at to ask us to disable personalization. We also like to hear your views to help us to improve our services, so we may contact you for market research purposes. You always have the choice about whether to take part in our market research.


5 IP Adress

Your browser also generates other information, including which language the Website is displayed in, and your Internet Protocol address (“IP address”).  An IP address is a set of numbers which is assigned to your computer during a browsing session whenever you log on to the internet via your internet service provider or your network (if you access the internet from, for example, a computer at work). Your IP address is automatically logged by our servers and used to collect traffic data about visitors to our Website.

6 Cookies and similar technologies

Skateshoeguru website  use cookies for various purposes.

We use cookies for the following purposes:

For analysis of the Website traffic, so as to allow Skateshoeguru to make suitable improvements.

7 When do we share your personal information?

We do not share your personal information to third parties outside Skateshoeguru for marketing purposes.

With other companies within Skateshoeguru

We may share the personal data we collect with other companies in the Skateshoeguru for the following purposes:

providing you with products and services and notifying you about either important changes or developments to the features ;

responding to your enquiries and complaints;

administering offers, competitions, and promotions;

facilitating the secure access to Skateshoeguru online website;

evaluating the effectiveness of marketing, and for market research and training;

customer modelling, statistical and trend analysis, with the aim of developing and improving products and services.

With third parties

We may share personal data with third parties in the following circumstances:

providing you with products and services and notifying you about either important changes or developments to the features and operation of those products and services;

when ordered to do so by any regulatory body and/or under any legal provision contained in the governing law;

in order to establish, exercise or defend our legal rights;

to any other successors in title to our business.

8 Do we transfer your data outside the EEA?

The personal data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by companies operating outside the EEA who work for us or for one of our service providers. For instance, the computer servers used to host a website could be located outside the EEA – this is not unusual given that the internet is a global environment. Your personal information could be held at a destination which offers a different level of data protection than in the EEA. To ensure your personal information remains safe when transferred like this, we will take all reasonable steps to maintain a suitable level of protection in line with this Policy.

9 How long will Skateshoeguru keep my data?

We will only retain your information for as long as is reasonably necessary to carry out the purposes outlined above and to satisfy our legal obligations. While you are a visitor, we will usually need to retain your information to meet our legal and contractual requirements. However, when you cease visiting Skateshoeguru’s online website, we will normally still retain your personal information for a period of time.

Typically, we will store your personal information for a period of ten years after you cease being a visitor of Skateshoeguru, beginning at the date your last visit/comment/email. There are several reasons  which we store your information, these include:

To establish or defend legal claims (for example negligence claims) which could be made against us.

To always be able to analyze our site traffic in deep time.

10 Your preferences and rights over your personal information

We appreciate that by law and subject to certain conditions, you have a number of rights concerning the personal information we hold about you.  These rights include the right to access, amend and erase the personal information we hold about you, the right to object to the processing of your data, the right to withdraw consent, and the right to data portability. You also have the right to complain to your data protection authority if you are concerned with how we process your information. In addition, you have certain rights relating to automated decision-making and ‘profiling’. Further information and advice about your rights can be obtained from o your country’s data protection regulator.

Right to access and rectify the information we hold about you

You have a right to request a copy of the personal information we hold about you, known as a data subject access request. You also have the right to request that information we hold about you which may be incorrect, or which has been changed since you first told us, is updated or removed.

Right to delete your data

In some circumstances, you can ask us to erase personal information we hold about you (‘the right to be forgotten’). This includes when:

the information is no longer necessary in relation to the purpose for which it was collected (as explained in our privacy notice);

if you previously gave consent to the use of your information, but decide to withdraw it and we cannot justify another legal ground for using it under data protection law;

we process your information based on our legitimate interests and we cannot demonstrate overriding legitimate grounds to continue processing the information;

we don’t have a lawful ground under data protection law to process your information;

the data has to be erased to comply with a legal requirement;

This right is subject to mandatory retention periods under EU/local laws.

Right to restrict processing

You have the right to ask us to restrict (‘block’ or ‘suppress’) the processing of your personal information. When processing is restricted, we can still store your information, but will not use it further. We keep lists of people who have asked for further use of their information to be ‘blocked’ to make sure the restriction is respected in the future. This right is available to you when:

you dispute the accuracy of the personal information (while we verify matters);

the processing is unlawful, and you object to the erasure of the information and request that we restrict processing instead;

we no longer need the data, but you require it to establish, exercise or defend a legal claim; and

Right to object

Based on your particular situation, you can object to the processing of your personal information, that is:

done for research and statistical purposes

You also have the right to object to the use of your personal information for direct marketing purposes, such as when you receive emails from us notifying you about other Skateshoeguru’s services which we think will be of interest to you.

Right to withdraw consent

When we rely on your consent as the basis to process your personal information – such as for marketing communications  – you have the right to withdraw your consent at any time.  If you find this isn’t the case, then just get in touch with us at


11 Security of your data

Skateshoeguru  is committed to protecting the personal information you entrust to us. We take all reasonable steps to ensure that all information collected through our Sites is treated securely and in line with this Policy and strict data protection standards. Accordingly, we have adopted robust procedures and technologies to protect your data from unauthorized access and improper use.

After contacting or commenting all information sent to and from the Skateshoeguru site is encrypted using 128-bit Secure Socket Layer (SSL) technology.

The security of Skateshoeguru site is tested several times per year by third-party security experts.


12 Complaints

If you wish to raise a complaint on how we have handled your personal data, you can contact us to have the matter investigated by emailing at

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to your national data protection regulator.

13  Changes to Skateshoeguru’s Privacy Notice

This Privacy Notice may be updated from time to time to reflect changes in the way we work or the way our work is regulated – so you may wish to check it each time you submit personal information to us. The date of the most recent revisions will appear on this page. If you do not agree to these changes, please do not continue to submit personal information to Skateshoeguru or use Skateshoeguru’s website in any way. Otherwise, by continuing to do this, you will be deemed to have accepted the changes to the Privacy Notice. If significant changes are made to the Privacy Notice, for instance affecting how we would like to use your personal information, we will provide a more prominent notice (including, for certain services, notification of Privacy Notice changes by email).

Cookies Policy

This Cookies Policy explains what cookies are, how Skateshoeguru use cookies and what you can do to manage how cookies are used. We are committed to protecting the personal information we collect when you use our website . This cookies policy contains more information on the following:

What are cookies?

Cookies are small text files that are commonly stored on devices when users access a website. They are widely used to make websites and software applications work better and/or more efficiently.

Cookies are useful because they allow a website to recognize a user’s device and remember important information that will make the use of a website or software application more convenient (as remember user´s preferences, etc.).  The cookie will collect information relating to your use of Skateshoeguru’s website, information about your device such as the device’s IP address and browser type, demographic data and, if you arrived at our site via a link from third party site, the URL of the linking page. If you are a registered user or subscriber it may also collect your name and email address, which may be transferred to data processors for registered user or subscriber verification purposes.

Session cookies are only stored for the duration of your visit to a website and are deleted from your device when you close your browser;

Find more information and see how to control the use of cookies at

Use of Cookies on Skateshoeguru

At Skateshoeguru, we use cookies for several reasons, such as (but not limited to):

Session management and functionality purposes as remembering if visitors have been on the site before, remembering user´s  details, preferences and settings (language,country etc.) mostly for analytical and traffic statistics purposes.

Persistent cookies are saved on your device for a fixed period after the browser has closed and are activated each time you visit the website where the cookie was generated.

Analytics purposes, to count the number of users around the website and track which pages and links are more popular and which ones don’t get used so much. It helps us to improve the way the Website works and make it more user-friendly in many different ways as, for example:

a) ensuring that users are finding what they are looking for easily;

b) identifying trends of how users navigate and what they look for;

c) faster identifying pages that users are not visiting due to ‘error messages’ from the web pages;

Tracking how users landed on – essential information that we need to record to pay/get paid to/from our Affiliates;

Advertising purposes as restricting the number of times that users are shown a particular advertisement and remembering promotions that users might be interested in, providing them with relevant content based on their preferences;

Managing and controlling cookies

You may refuse to accept cookies from You can also, at any time, delete any cookies stored on your computer or stop it to keep tracking your browsing patterns at Skateshoeguru. In some cases, you can choose to accept cookies from the primary site but block them from third parties.

You can do so by deleting your existing cookies and/or altering your browser’s privacy settings.

You can find more detailed information at